skip to Main Content


The Manifest Highlights WANT as One of the Most-Reviewed Naming Agencies Globally

WANT Branding is a twenty-first-century brand agency that offers in-house, world-class expertise across four major disciplines of branding: brand strategy, brand naming, brand identity, and brand research. We’re a team of global experts focused on creating brands for every kind…


Brand New! Northwell Holdings and Aegis Ventures Launch Upliv, a Comprehensive Digital Health Company for Menopause

Northwell Holdings and Aegis Ventures inked an agreement today for the formation of Upliv, a women's virtual care start-up that aims to raise the bar for clinical menopause support. Aegis approached WANT in need of a partner that could swiftly…


Named by WANT, Secureworks’ Taegis reaches $200M ARR goal in 24 months

Secureworks, majority-owned by Dell Technologies and best known as an MSSP services company, recently reported that annual recurring revenues for its Secureworks Taegis offering – a cloud-native extended detection and response (XDR) platform – had jumped to $201 million in…


EG Medical adopts new corporate name and identity: Atalys

EG Medical announced today the change in its corporate name to “Atalys”. As part of the name change, the company has released a new corporate logo and launched a new website at Atalys is a vertically integrated manufacturing platform…


Named by WANT, WithSecure™ recognized as a Program of the Year Award Winner at Forrester’s B2B Summit EMEA 2022

Helsinki, Finland – WithSecure™ today announced that it has won a Program of the Year Award for the launch of its new B2B brand. The Program of the Year (PoY) Award winners are being recognized at B2B Summit EMEA 2022,…


PRO Unlimited announces company rebrand to Magnit

PRO Unlimited, an Integrated Workforce Management (IWM) platform provider, today announced that it is changing its name to Magnit™, effective immediately. The name change is part of a larger rebranding effort to showcase the company’s commitment to stewarding the next era…


WANT creates new parent company name to unite Vow Inc., Digital Pharmacist, CAREANIMATIONS and VUCA Health

Vow Inc., Digital Pharmacist, CAREANIMATIONS and VUCA Health formally announced today that they are uniting under one parent company, Lumistry. This combination under the new Lumistry brand creates a one-of-a-kind organization in the pharmacy industry, offering its customers an innovative software…


PDI announces company rebrand to PDI Technologies

PDI, a global leader delivering powerful solutions and insights that serve as the backbone of the convenience retail and petroleum wholesale ecosystem, today announced it is rebranding to PDI Technologies. WANT Branding was asked to create a new positioning, identity, and…

Back To Top