December 15, 2019Founded in 2017, Eliza and Robert Wensley created Databook with the mission is to disrupt the massive $250 billion data…
October 15, 2019Commvault, a recognized leader in data backup and recovery, announced the launch of Metallic, next-generation software-as-a-service (SaaS) data protection to…
October 3, 2019Branding your business name, i.e., coming up with a catchy business name is the first and the most important step…
July 24, 2019Coming up with a brand name might sound like a difficult task, and honestly, it kind of is. As you…
May 24, 20191. Start with why Why are you creating a logo or considering a logo refresh? It may be for strategic…
May 22, 20191. Messaging equals three things Messaging is about creating clarity around the brand’s positioning to key audience stakeholders. Messaging is…
May 7, 2019Mercantil Servicios Financieros, one of Venezuela's largest banks, spun off Coral Gables-based Mercantil Bank in August 2019, selling 80 percent…
April 19, 20191. Positioning is not a tagline A brand positioning is the 1-5 words that define what you stand for and…
April 18, 2019WANT Branding Named Best Branding & Naming Agency on Clutch Worldwide and Locally Want Branding is excited to announce that…
April 11, 20191. More than “houses” David Aaker’s famous edict of "House of Brands" vs. "Branded House" is a neat way of…
